I was looking at some interesting studies on willpower and I came across this amazing research…
“Decision Fatigue”, the newest discovery coined by social psychologist Roy F. Baumeister, shows that there is a limit of mental energy for using self-control.
When you fight temptation of your favorite chocolate or pizza, then you’re less able to resist other temptations (like yelling at your kids or cursing at other drivers in traffic).
The study revealed that people like you and I spend anywhere between 3 to 4 hours a day resisting desire and this willpower drastically decreases (up to 60%) as the day goes on!
So if you find yourself sticking to your diet much easier in the morning and then struggling when dinner time comes around, there’s proof it has nothing to do with your desire, but everything to do with your “better decision-making fuel”.
That’s why willpower doesn’t work.
Think about it… losing fat really comes down to this simple 3-step process:
Step 1: Eat When You Are Hungry
Step 2: Eat Until You’re Full and Satisfied
Step 3: Eat REAL Food
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